We tested this brand and so did the men around us. Their verdict states that it is a brand well worthy to be included at Laconicum. And here it is.
BOXRS is a Spanish brand of men's beauty products that brings the answer to what a beauty routine for a man should be like. And the answer is a simple one, very simple: a men's routine must convey quality at a reasonable price, it must smell good (and clean, if possible), be kind to the body (extremely) and make men feel good. Moreover, it must be as sustainable as possible. They may seem like too many requirements, but rest assured BOXSR meets them all. Its potent formula based on prebiotics guarantees strong, healthy skin.
BOXSR founders argue that “we don’t sell creams, we sell routines”. And their first routine is made of the three basic steps of a man’s beauty routine:
Step 1: regeneraring serum
Step 2: revitalizing moisturiser
Step 3: anti-fatigue eye contour
The three can be purchased together as a Good Face Box pack.
The idea is to limit the routine to no more than three minutes a day. All men have those three minutes. BOXSR is for men new to skincare, men already into it but looking for easy routines, and experienced men on the lookout for new brands.
BOXSR contain 97% natural, vegan ingredients made in Spain. The packaging is recyclable and the company’s goal is to reduce plastic to 1% next year. This is also a brand with good intentions.